Bumble Inc. (NASDAQ: BMBL) saw its shares rise by 3.2% following the announcement of Michael Affronti as the company’s new Chief Product Officer (CPO). The appointment, effective immediately, comes not long after both the CFO and CMO stepped down last year as part of a shake-up to the platform’s long-term strategies.
Affronti joins Bumble with an impressive background, having previously served as Senior Vice President and General Manager of Salesforce’s Commerce Cloud, where he played a key role in driving the success of a multi-billion-dollar global e-commerce business. His resume also includes leadership roles at Dataminr, Fuze, and a decade at Microsoft, where he contributed to the development of products like Office and Outlook.
Bumble’s CEO, Lidiane Jones, expressed enthusiasm for Affronti’s appointment, emphasizing his proven ability to drive innovation and scale. Jones highlighted that 2025 is set to be a pivotal year for Bumble, with ambitious plans for product development aimed at enhancing the platform’s appeal and functionality.
While Bumble has remained a popular choice of dating app overall, it’s also had some stumbles in the past couple of years alongside its successes. While the platform’s future plans aren’t publicly known outside of long-standing ideas like improved AI wingmen, it’s very likely that the platform will see some major changes under a new CPO.